In efforts to better establish themselves as a thought leader in the eCommerce space, Vantiv, a leading credit card processor for businesses, launched a series of infographics. This one showcases the latest trends, data points and predictions of eCommerce in the year 2016.
Naturally, use of color draws viewers into the piece immediately. Typographical treatments create a hierarchy of information, and attentive pairings of content with graphics quicken viewers’ consumption of the information. This allows for better “snackability” of the content and an overall positive experience for viewers.